Thursday, August 4, 2011

Guess What...You Don't Own Twitter

Now with twitter being a powerful tool for chatting, marketing, getting information and getting to know people, cattiness abounds.

I'm working with MBPA to start a twitter chat surrounding publishing and the small press publishers who are trying to get their hustle on. That means we will be using a HASHTAG #MBPA and would like for all that use it to only chat about like topics.

But you know what?.... WE DON'T OWN TWITTER so we can only hope that courtesy abounds when people play in the same space. What will we do if someone uses the hashtag that we decide to use (no we didn't purchase exclusive use of it, no we don't own it, no we weren't the first people to invent it...and we don't threaten to turn them into twitter police for being spammers if they are sharing content)

Well if someone uses the hashtag we create for our own marketing, communicating and promotional purposes, we'll ask them nicely and just go on. Why? Because....WE DON'T own twitter.


So, when you set up a hashtag for your organization, business, promotional purposes. Give the same courtesy that you would like others to give you and realize that twitter is a place where everyone can hang out. Also, use of any word is the right of all that show up. Just have fun with it and don't take social media too seriously.

WHAT ARE SOME Social Media Possessiveness you've seen?


Kelly Hashway said...

Great point, LM. And I love that you are working going to be setting up this chat. I look forward to it.

April said...

Even though I have no idea what all that hashtag stuff is, you make a valid point. You can be frustrated if someone uses your chat to their own benefit, but you can't stop them.

LM Preston said...

It tickles me when that happens and people get angry like there are promoted tweets from company's doing a bit of advertising like for movies or books. But we all have to remember, the playground is free. That's what makes it so great and so powerful of a networking tool.

Also, I'm looking forward to the MBPA (Mid Atlantic Book Publishers Association) starting a weekly twitter chat.