Tuesday, November 15, 2011
THE TWO FACED MAN of INDIE PUBLISHING
I have to tell you. It seems like each and every time I finish a novel I get clammy hands. Every time I struggle with whether or not what I write is good enough. Or ready for mainstream. I mean how many times does an author have to hear, “You tell a good story.”
FIGURE OUT ITS POTENTIAL
After I get that baby in shape I think about what I should do. I have to admit, I hate querying. I do. I do. Coming up with a query letter is so painful and I can’t honestly say it gets any easier after the hundreds I’ve written.
But I write one anyway – even though I know that it’s likely that Phenomenal One Press will publish it. Now I have one wip that I just finished that I really think that a large publisher would love it – but, but, but … (I’ll get there later, I got off point)
So, I ask my betas, is this mainstream, what market you see this fitting into? Do you think I should sub it?
Therefore, each writer should look at all their written works and figure out what the best market stream for that product is. Since I write novels – can’t seem to write a short story no matter what, most of my stuff should go to the novel market.
TO PUBLISH THE TRIED AND TRUE OR TRY TO SELL TO A BIG DOG
I admit it, I’m a control freak. Now I have to say I’m pretty darned proud of what Phenomenal One Press produces and sells. Hey, our sells are good and get pre-orders for our books coming out in 2012 from stores and distributors – (NO WAY…yeah WAY, in just 2 years we’ve accomplished a lot as a small pub) Ooops, I digress again.
Even though I know a sure way to get my books to print and to market would be great through Phenomenal One Press – I still pursue the large publishing companies for each and every work.
Why? Well, why not? Alright – here’s why not – because I really hate the query process, I don’t want to wait 1 or more years for my book to go to print, and because – well I do a good darn job at being a partner in a small press.
My advice is, every writer, should attempt all routes to sell, because it flushes out – HOW TO SELL your book. From writing my query letters, synopsis and pitches – I use all of them in publishing my books. From the pitch being my sales handle straight to consumer.
DON’T GIVE UP EITHER WAY
Either way you slice, publishing books is not easy – but it gets MUCH easier with time and experience. And now, it’s very easy for us to publish our books. One of the reasons why I struggle on to try to sell to a large publisher or do it with Phenomenal One Press where I have a lot of the control - okay maybe not sooo much since I have a sales focused partner who keeps my author alter ego in check when it's time to talk sales. Oh...sorry... I digressed again.
I do realize that our small press has been able to penetrate into markets that a lot of the big publishers do, but I really would love to get a movie option for one of my works and we just haven't tackled that ... yet (my partner is researching and sharpening his pitch for a subsidiary rights agent) so who knows.
More and more, there is still talent being scooped up by the big publishing companies and hard working literary agents. Do yourself a favor and pursue both why not? The days when writer’s had boundaries and only one road to free their words are over.